How to innovate?

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We are far from the idea of teaching you how to think. You would argue that you are highly educated, that you have a long experience... 

This booklet aims to make you aware that the development of a process, the creation of an innovative product or simply the search for a solution to a problem will often be held back by an involuntary phenomenon known as psychological inertia. 

This method is called TRIZ, which was developed in the middle of the 20th century by the Soviet engineer Genrich Altshuller, and is the Russian acronym for Теория Решения Изобретательских Задач, meaning Theory of Inventive Problems Solving. We will also see its BioTRIZ extension based on biomimetics.

We wish you to enjoy reading this little book.

BioTRIZ Belgium. 

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